Burnetta Thomas – How to Launch A Successful CBD Brand
Everything you need to know to launch your Own CBD Product line from A-to-Z
In this 8 week course on How To Launch a Successful CBD Brand by Sagelogica you will Learn:
- Exactly how a couple launched a CBD brand and got three offers for buyout from public companies within 6 months of launching
- How to implement a little-known branding technique that will make your CBD brand stand out from the crowd and get you more sales
- The exact steps we used to reach 9 million people per week on our Facebook Page and make thousands per week in sales using messenger bots
- Ways to stay compliant with your labels and website so the FDA doesn’t come knocking at your door
- How to leverage human psychology to build a high-converting sales funnel…no matter what tool or software you use
- You will know and understand how to create a brand that is attractive to investors and possibly get offers to buy your company
- Tips on exactly how to get sales and set up new accounts using a predictable and scalable process
- How to access a network of vetted professionals that will help take your CBD brand to the next level
- The best ways to drive traffic to your website and convert into sales
What You’ll Learn In How to Launch A Successful CBD Brand
Introduction and Course Framework
- Course Video Intro (5:34)
- Week Zero: Course Introduction (18:08)
WEEK 1: Mindset
- Mindset: Attitude is everything (27:06)
- Mindset: Know Thyself First (16:41)
- Mindset: Create a solid routine: (16:21)
- Mindset: Manifestation toolkit (17:25)
- Mindset: Work life balance (5:08)
- WEEK 1 ACTION ITEMS (1:25
WEEK 2: Education
- Education: Rich Hemp History (10:55)
- Education: Hemp Industry Knowledge (5:16)
- Education: CBD Opportunities (10:21)
- Education: Regulatory Compliance (77:38)
- WEEK 2 ACTION ITEMS (1:34)
WEEK 3: Business
- Business: Branding (18:01)
- Business: Target audience (4:02)
- Business: CBD Business Setup (10:52)
- Business: Organizational Culture (3:36)
- Business: Human Resources (9:18)
- WEEK 3 ACTION ITEMS (1:05)
WEEK 4: Manufacturing
- Manufacturing: Sourcing your product (14:51)
- Manufacturing: Fulfilment (7:27)
- Manufacturing: Product Formulation (9:30)
- Manufacturing: Packaging and Design (9:53)
- WEEK 4 ACTION ITEMS (1:02)
WEEK 5: Numbers
- Numbers: Important numbers to know (7:48)
- Numbers: How to Determine your costs (5:47)
- Numbers: How to attract an Investor (11:27)
- WEEK 5 ACTION ITEMS (1:32)
WEEK 6: Sales & Customer Management
- Sales: Retail (11:06)
- Sales: Online (9:42)
- Sales: Tradeshow and Farmers Market Secrets (16:36)
- Sales: Customer Service (13:03)
- Sales: Sagelogica Sales System (21:27)
- WEEK 6 ACTION ITEMS (1:21)
WEEK 7: Marketing
- Marketing: Facebook & Linked-In (12:58)
- Marketing: Instagram (5:20)
- Marketing: Influencers & Affiliates (14:54)
- Marketing: Marketing Strategies (18:17)
- WEEK 7 ACTION ITEMS (1:36)
WEEK 8: Launch
- Launch: Launching 101 (9:45)
- WEEK 8 ACTION ITEMS & COURSE CONCLUSION (1:48)
- Congratulations Video (1:04)
- COURSE RESOURCE SECTION
About Burnetta Thomas
Dr. Burnetta Thomas is one of the founders of SageLogica Consulting with over 3 years of experience in the Cannabis industry. She has been instrumental in launching two of San Diego’s highest-rated and profitable dispensaries and is also the former CEO of Hemplogica, a CBD company.
Dr. Burnetta Thomas is an Air Force Veteran, former Federal Police Officer and College Professor, and, recently-crowned Queen of the Cannabis Industry. Born & raised in Milwaukee, Wisconsin, Dr. Thomas holds a Bachelor of Science Degree in Human Services, a Master’s Degree in Management & Organizational Leadership and a Doctorate Degree in Business Administration. Dr. Thomas is renowned for her published study of Success Factors of African American Female Entrepreneurs, and her work as a Cannabis Entrepreneur.
Matt Sibert is a seasoned cannabis consultant who launched 5 cannabis dispensaries, multiple CBD brands and stores in the last 6 years. Matt is an expert in Cannabis Product Development, Cannabis Marketing, Branding, Funding, CBD Store and Dispensary Start-Ups. 12+ years of experience and a wealth of invaluable insider secrets to share.
Matt and his wife Dr. Thomas inked deal to supply 88,000 gas stations nationwide.
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