Here’s what you’ll get:
Module 1: Celebrity Identity
You know how I said this program only includes the essentials? Clearly defining your brand is ESSENTIAL. It’s not an optional step, my friend — you must have a clear identity and messaging to guide the rest of your strategy. Otherwise, you’ll be pitching topics that don’t align with your brand, which leads to missing the mark on your business goals.
Module 2: The Money Spot
Seeing your name in the press is cool and all, but we’re building your business, not just your ego. This module is about getting strategic with your media placements so your press gets results (to the tune of list growth, clients, and sales). Plus, you’ll learn how the heck to make that important editor connection that will take your business to the next level.
Module 3: Rejection-Proof Pitching
Before you get to touch the masses with your message, you’ve got to get an editor to say “yes” to the idea.That’s where your pitch comes in. After years of pitching editors (and admittedly making a bunch of mistakes along the way,) I know the exact way to structure your pitch to get approved by even the most competitive media outlets. Together, we’ll craft what to say to get the attention of big players in the wild, noisy world of publishing.
Module 4: Swoon-Worthy Content
Your pitch was approved!! Pop, fizz…wait. Before we can celebrate, you’ve got to write that article!Because if you don’t submit a killer article that fulfills the promise of your pitch, your piece will never get published. Follow this simple system to create an editor-approved article that leads readers to your website like hipsters to a deconstructed latte. No previous writing skills required!
Module 5: The Wildfire Factor
You think you wrote 600 words with your article? You didn’t — you wrote 600,000 words…if you know how to use and promote it the right way. This module is about maximizing every media spot, stretching every word, and fanning the flames to watch your message spread and reputation shoot to the stars.
Sale Page: Susie Moore – Five Minutes to Famous