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The Psychology of Selling: How to Use People’s Unconscious Decision Making Process to Make the Sale
Ken Ellsworth is an expert in hidden persuasion sales techniques, a master at detecting people’s psychological motivation for buying a product or service.
And in this interview, he tells you how to use the underlying psychological needs to create potent sales messages that appeal to the target and produce customers. I guarantee that you will be as amazed by the power of subtle sales messages as I was.
Discover how Ken’s experience as a prison guard, stockbroker, hypno-therapist, and keen observer of human behavior helped him unlock the secrets of unconscious decision-making strategies. Ken discovered that a prospect is like a safe: to unlock the sale, you have to know not just the numbers but also their order, their importance.
These proven techniques sound like magic, but they actually work: many of Ken’s clients have gone from the bottom rung of sales in their offices to the top in only a month! Some have increased sales five-fold. Learn how you, too, can uncover and capitalize upon the unconscious decision making process we all use.
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