Brandon Lucero – Video 4x Effect
How 7-Figure Entrepreneurs Structure Video In Their Business To Build a Dedicated Audience and Profitable ROI
You’re About To Discover:
The Systems and Workflows That Give Your 6-12 Months of Content In 2-3 Days of Time
How You Can Create Impactful Content That Creates Demand For Your Products
Our Marketing Strategy That Allows You To Have The Right Messages To The Right Person at The Right Time, Synergistically.
How To Make This Hands-Off For You, The Entrepreneur!
What You’ll Learn In Video 4x Effect
Module 1: Determining The Video Types For Brand Growth
Find out which video two video types you need to focus on in your business to connect with your audience and bring them the most value in your content, that way when you make a sales offer they trust you and are ready to buy.
Module 2: Video Branding And Elements
Use our easy, step by step checklist to establish your essential branding elements so your videos are consistent and are recognizable on all platforms.
Module 3: Mapping Out 3 Months Of Content
Stop making a single video a week, or a month, or whatever it is you are doing right now. It’s not sustainable, and you probably know that already. Learn how to batch your content and generate intentional topics with our workflows. Set aside 2 days to bust out all your content for the next 3 months.
Module 4: High-Converting Scripting
Script out your videos in advance so you aren’t a dear in headlights once you get in front of the camera. Learn how to script content that has an actual intention behind it, so you can stop posting content for the sake of posting. This section will teach you how to write out content that delivers, sells, and actually stands for something.
Module 5: Hiring Your Team & Workflow Process
Master our video production workflow, which will make the entire creation process hands off for you, the entrepreneur. And learn how to out-source the video editing within any budget with our hiring process and editing style guides.
Module 6: Filming & Editing Styles
Determine a standard style of your entire brand and implement that into your videos so they look professional with minimal effort. This module offers tips and tricks that are easy to learn but make your videos have a nice flow and a great aesthetic.
Module 7: Marketing Strategy For Email & Audience Growth
Craft a strategy that is broken down into 3 phases, so each video has a clear purpose and focuses on email and audience growth. This module is all about showing the right piece of content to the right person, with the right message, at the right time.
Module 8: Posting Plan To Be Everywhere
Achieve the goal of “being everywhere,” and get a clear, concise breakdown of an optimal posting schedule that will work with Facebook, Instagram and YouTube. Learn how to best optimize your methods of organic reach and paid traffic to generate more sales.
Module 9: Running For Video Views & Engagement
Learn how to set up your Facebook Ad campaigns for video views and for engagement. This module will explain how to get these campaigns to be inexpensive, as low as 0.05 cent per view, but hyper-focused on audience growth. This method will build a massive re-marketing audience that is ready to buy. This is where the synergistic strategy really starts to come into play.
Module 10: Optimizing The Videos On FB For Reach & Engagement
This module will show you how to constantly improve your campaigns so you can build stronger audiences, lower your cost, and know how to measure to see what is working best.
Module 11: Influence & Persuasion
This is the bread and butter of your marketing content. Mastering ethical influence and persuasion allows you to properly communicate what your product or service does or solves in a way that the human mind understands on a subconscious level.
Who Is The Video 4x Effect Course For?
The Video 4x Effect is designed for the entrepreneur with an online business who already knows video is a required part of growing a business in today’s world. If you think it’s my job to convince you that video is the answer then the Video 4x Effect is NOT for you. So, who is it for…
1) You are an entrepreneur at heart, who wants to create an impact with your message and your product/service. You know that you have something that can transform a corner of someone’s life by either motivating them, alleviating pain points, solving problems, inspiring them, or all four.
2) You are familiar with online marketing, social media platforms, organic growth, paid traffic, etc. but you are looking to streamline your process. You want your marketing plan and output to be strategic and intentional.
3) You want to be seen as a thought leader in your niche, providing insights and tools that are actually going to help your audience. As a thought leader, you wan to connect and engage with your audience and not just have high a number of disconnected followers on your platforms.
4) You want to get out of the day to day weeds of content creation, video editing and production, and live posting. Instead, you want a process and strategy that will make your marketing easy, structured, and effective so you can start spending time on higher level business ideas and concepts.
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