Technical Section – YouTube Strategic Planning Secrets

What you’ll learn:

• YouTube Terminology
• How Can You Use YouTube to Market Your Business?
• What Kinds of Promotional Videos Should You Produce?
• YouTube Marketing Strategy
• Who Is Your Customer?
• What Does Your Customer Want or Need?
• What Type of Video Content Is Best for Your Goals?
• Tips for Producing More Effective YouTube Videos
• Tips for Generating Sales
• Converting search traffic into suggested traffic
• Tracking Performance of your videos
• Why Tracking Is Important
• Measuring Views
• Tracking Conversions and Direct Sales
• Marketing Your YouTube Videos
• Strategy of 30
• Tips to get more YouTube views and subscribers
• The easiest way to build confidence in your speaking.
• How to Add Responsive YouTube Videos to Any Website
• Getting more Views or subscribers by outsourcing
• Create Creative Video
• Create Video Playlists
• Optimizing Your Videos for Search
• YouTube Monetization
• YouTube Partner Program
• Copyright rules

Requirements
There are no prerequisites for this course I will explain everything from the ground up

Description
The information included in this course is both strategic and technical. That means you’ll find general marketing advice alongside specific technical instructions.
You will learn how to use YouTube as a marketing tool as well as how to create, post, and manage YouTube videos. If you do it right, YouTube can become an important part of your marketing mix and drive a lot of traffic and sales for you or your company.

Content: Course 1 – YouTube Strategic Planning Secrets:

• Course Introduction
• Terminology
• How Can You Use YouTube to Market Your Business?
• What Kinds of Promotional Videos Should You Produce?
• YouTube Marketing Strategy
• Developing Your YouTube Marketing Strategy
• Defining YouTube’s Role in Your Marketing Strategy
• Who Is Your Customer?
• What Does Your Customer Want or Need?
• What Type of Video Content Is Best for Your Goals?
• Infomercials are a very popular approach
• Instructional or how-to Videos
• Product Presentations and Demonstrations
• Real Estate Walk-Throughs
• Customer Testimonials
• Company Introductions
• Expert Presentations
• Company Seminars and Presentations
• Comedy
• Tips for Producing More Effective YouTube Videos
• Remember that you have about five seconds
• Use a Teleprompter
• Keep your videos short enough
• Stay Focused
• Keep It Fresh and Updated
• Outsourcing Video Production
• Tips for Generating Sales
• Converting search traffic into suggested traffic
• What can you do to get your videos suggested to more viewers?
• Tracking Performance of your videos
• Why Tracking Is Important?
• Planning Future Activities
• Measuring Views
• Tracking Conversions
• Tracking Direct Sales
• Marketing Your YouTube Videos
• YouTube ads
• Target Your Content
• Write a Compelling Title
• Pick the Best Thumbnail Image
• Run a Contest
• Collaborate and/or cross-promote with another channel
• Connect with social media influencers
• Strategy of 30
• Tips to get more YouTube views and subscribers
• The easiest way to build confidence in your speaking. (+ homework assignment)
• Getting more Views or subscribers by outsourcing
• Sharing YouTube videos
• Hide a Video
• How to Add Responsive YouTube Videos to Any Website?
• Create Creative Video
• Prepare a detailed script and do a couple of run-through first
• Create Video Playlists
• Optimizing Your Videos for Search
• Title
• Keywords in description
• Tags
• Audience retention
• Views
• Subscribers
• Likes and Dislikes
• Comments
• Use keywords smartly
• Consider using a number in the title
• Optimized Video Filename
• Always Include a ‘Call to Action’ in Your Videos
• Check Your Audio Quality
• YouTube Monetization
• YouTube Partner Program
• Minimum eligibility requirements to join
• Copyright rules
• What is Fair Use?
• What are Creative Commons?
• How can rights holders make copyright claims?
• What action does YouTube take for copyright infringement?
• Final words

Content: Course 2 (YouTube Masterclass: How to Start a Successful YouTube Channel for Your Business quickly):

• Course Introduction
• How to choose the right niches for your YouTube Channel?
• Create a YouTube Channel from Scratch
• How to Verify the YouTube channel?
• How to find and download popular and free YouTube videos?
• What Software and Sources we need to get started with YouTube?
• What Hardware do we need to get started with YouTube?
• Video Editing Basics
• Video Editing Process
• How to upload the video to YouTube properly?
• YouTube SEO for Beginners
• Promoting your YouTube Channel and Videos for free
• Tips, Tricks, and Strategies you must use to grow your YouTube Business

Who this course is for

• Internet marketers and advertisers
• Business owners
• People who want to work from home
• People who are currently looking for new job opportunities
• Affiliates
• Digital entrepreneurs
• Marketing strategists
• Sales person
• Digital marketing specialist
• E-Commerce
• Advertisers
• People who want to increase sales and promote products online
• Vloggers
• Marketing students
• PR Managers
• Everyone interested in creating a successful YouTube Channel
• Bloggers

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