Demand Curve – The Traction Program

Description of The Traction Program

Acquire your first customers

You launched a product. Or you’re about to. The Traction Program is the proven, affordable way for founders to go to market, acquire customers, and get traction.

The Traction Program is a proven, systematic way to acquire your first customers.

In a matter of weeks, you’ll identify your target market, craft compelling messaging, build a high-converting funnel, and execute the best traction channels.

This isn’t just theory. We give you the exact playbooks, SOPs, and templates that the top growth experts use.

We don’t just tell you what to do – we show you exactly how step-by-step.

Why Demand Curve?

We’ve worked with thousands of startups across every industry, so we know what growth tactics are working today – not a year ago.

And we run Bell Curve, our world-class agency that works with top companies Ike Clearoit, Segment, Microsoft, and Outschool.

Our programs are the best on the market for a reason

We are practicing growth marketers. Our team brings expertise from leading growth at top companies like Grammarly, Webflow, and Airbnb.

While most courses are based on theory, we bring you proven, data-backed tactics.

You get access to every single playbook, SOP, and template that we use to grow our clients – which you’ll use to execute the work step-by-step.

What will you learn in The Traction Program?

A deep understanding of your ideal customer

• Get inside the minds of your customers. Identify the problems they’re facing, how they make buying decisions, and how you can most effectively reach them.

Dialed positioning

• Taking what you know about your ideal customer, you’ll craft compelling messaging that conveys how you’re uniquely able to solve their problems,

Effective traction channels

• Learn how to execute the traction channels (e.g. organic social, cold outreach, sponsorships, ads, and more) that are most likely to work for you.

An optimized funnel

• Create high-converting assets throughout every part of your funnel -channels, landing pages, and onboarding experience

Traction

• Get your first customers, prove product-market fit, and build a foundation for scalable growth. Get confidence and knowledge by learning how to execute on your own

Who is The Traction Program for?

 We built this program for busy , early – stage founders willing to execute on their own to get their first customers.

You’re a great fit if:

• You just launched a product or you’re about to launch one, and you don’t have many (if any) customers
• You’ve been trying to get customers, but nothing seems to be working or you’re unsure where to start
• You’re on a tight budget, and you’re looking for low – cost ways to get initial customers, generate some revenue, and validate your product

Readmore about: Demand Curve

When will I receive my course?

You will receive a link to download your course immediately or within 1 to 21 days. It depends on the product you buy, so please read the short description of the product carefully before making a purchase.

How is my course delivered?

We share courses through Google Drive, so once your order is complete, you'll receive an invitation to view the course in your email.

To avoid any delay in delivery, please provide a Google mail and enter your email address correctly in the Checkout Page.

In case you submit a wrong email address, please contact us to resend the course to the correct email.

How do I check status of my order?

Please log in to TheDLCourse account then go to Order Page. You will find all your orders includes number, date, status and total price.

If the status is Processing: Your course is being uploaded. Please be patient and wait for us to complete your order. If your order has multiple courses and one of them has not been updated with the download link, the status of the order is also Processing.

If the status is Completed: Your course is ready for immediate download. Click "VIEW" to view details and download the course.

Where can I find my course?

Once your order is complete, a link to download the course will automatically be sent to your email.

You can also get the download link by logging into your TheDLCourse account then going to Downloads Page.