Andrew Charlton – Forecasting For SEO

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Description of Forecasting For SEO

I’m Andrew Charlton and I’ve been working in SEO for over 10 years.

I’ve successful led agency teams, and consulted on some of the largest brands in the UK.

Some of that time I spent as a forecasting sceptic. I always thought it was impossible to project SEO performance.

But like SEO, the same mysterious complexity drew me to forecasting. And the more I learned about it, the more I understood and valued it.

So much so, I now build forecasts for many SEO agencies and businesses across the world with FutureThought.

I want to share everything I’ve learned and the principles I’ve tried and tested in this course.

What’s Inside?

I’m still working on the course contents but here’s an outline of what you can expect:

• The thing about forecasting
• Why you should forecast
• When you should forecast
• How to forecast organic traffic (including templates)
• How to forecast organic revenue (Including templates)
• Why forecasting isn’t enough
• Presenting your forecast

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