Adam Von Rothfelder – Smart Product Creation

THE ECOM PROFITABILITY SECRET: A Repeatable, 0-To-1 Product Creation Formula

The fastest way to boost ecommerce profitability is to launch new products. But product creation is THE most black box topic in marketing… until now. Learn to reach new audiences, monetize past customers & skyrocket profitability with the Product Creation System designed by Adam Von Rothfelder (Founder of STRONG Coffee).

• Explore 3 models of commodity engineering (only one of which needs a prototype)
• Swipe our product creation checklists for ideating, manufacturing, packaging, and more
• Make investing easy by following our highly profitable product launch process
• Master our A-Z, 0-to-1, step-by-step Product Creation Flywheel

Creating and launching new products doesn’t have to feel overwhelming…

Listen, coming up with one great product is hard enough. And if your product creation strategy is just a few scribbles on the back of a napkin, then it’s easy to get distracted or overwhelmed.

What you need is a proven formula for launching successful products. That’s why we partnered with expert Adam Von Rothfelder, who’s sharing the same system he used to launch STRONG Coffee (and help grow several other popular brands).

INTRODUCING… Smart Product Creation

Learn how to create and launch irresistible products (and even entire brands) that stand out in the marketplace. With 7 modules, 93 videos and 22 swipeable resources, you’ll walk away from this course with an easy and repeatable process that you can add to your growth strategy.

What You’ll Learn In Smart Product Creation

MODULE 1: Core Concepts Of Product Creation

• Smart Product Creation Flywheel
• New Product Charter

MODULE 2: Establishing Your Brand Identity

• Discovering Your Brand Ethos
• 9 Key Questions to Define Your Brand Palette

MODULE 3: Problem To Solve

• The Perfect Customer Questionnaire
• Find Your Edge Questionnaire
• Top 8 Resources for Trend Analysis
• Conducting Competitive Landscape Analysis

MODULE 4: Form The Solution

• COGS & Margin Assessment Calculator
• Product Brief Template
• Manufacturer Vetting Guide: Pro & Con Analysis
• Top 10 Things To Audit on Your Quote
• 7 Crucial Questions to Ask Potential Manufacturers
• Product Packaging Design

MODULE 5: Product Manufacturing

• Weekly Manufacturer Check-In Guide: Best Practices and Essential Questions

MODULE 6: Launch The Solution

• Customer Identity Questionnaire
• The Perfect 3 Question Testimonial Builder
• Creative Brief for Influencers
• Buzzbuilder Email Templates
• Buzzbuilder Email Swipe File
• Buzzbuilder Sites – Swipe File
• PreOrder Sites – Swipe File
• Seasonal Launch Event – Swipe File
• Influencer Marketing Checklist
• Product Demoing Checklist

MODULE 7: Product Recombobulation

• Smart Product Creation Workbook

More courses from the same author: Adam Von Rothfelder

When will I receive my course?

You will receive a link to download your course immediately or within 1 to 21 days. It depends on the product you buy, so please read the short description of the product carefully before making a purchase.

How is my course delivered?

We share courses through Google Drive, so once your order is complete, you'll receive an invitation to view the course in your email.

To avoid any delay in delivery, please provide an Gmail and enter your email address correctly in the Checkout Page.

In case you submit a wrong email address, please contact us to resend the course to the correct email.

How do I check status of my order?

Please log in to TheDLCourse account then go to Order Page. You will find all your orders includes number, date, status and total price.

If the status is Processing: Your course is being uploaded. Please be patient and wait for us to complete your order. If your order has multiple courses and one of them has not been updated with the download link, the status of the order is also Processing.

If the status is Completed: Your course is ready for immediate download. Click "VIEW" to view details and download the course.

Where can I find my course?

Once your order is complete, a link to download the course will automatically be sent to your email.

You can also get the download link by logging into your TheDLCourse account then going to Downloads Page.