The Ecom Wolf Pack – Dropshipping To Branding Course

What You’ll Learn In Dropshipping To Branding Course

• A-Z How to Create and Optimize Website for Conversions
• 7 Figures Facebook Ads Blueprint
• 7 Figures Pinterest Ads Blueprint
• 7 Figures Google Ads Blueprint
• Build your own brand, Source and Scale

See What Comes Inside

Welcome to The Ecom Wolf Pack

• A message from the instructor
• Importance of mindset
• Why most people fail
• Joining the exclusive group chat using telegram
• Diferencia entre US y Europa con latinoamérica. (LATAM ONLY)

Shopify Basics & Product research

• Examples of Successful Ecommerce Stores
• Difference betweeen social media ads (Pinterest, Facebook) and Google (Search Engine)
• Product research for Facebook + Pinterest ads
• Product research using different tools
• Product research For Google Shopping ads
• Reverse engineering your competition
• Quiz
• Suppliers you can use for dropshipping when starting out – Once at 30 orders a day work with our exclusive supplier for even faster shipping times
• How to find suppliers (LATAM ONLY) don’t buy till you sell
• General or Niche Store?
• How to sign up and contact Shopify
• How to name your store, trademark, and logo creation
• Homework

Setting up your Shopify Store

• Theme Selection- Debut Theme
• How to set up your settings in your store
• Shopify collections and pages
• Shopify Main menu and Footer navigation
• Connecting your domain
• Quiz
• Homework
• Checklist for Website

Product Importing

• How to import products to your store using Oberlo
• How to add your own products Manually
• How to set pricing for your product
• Test your learning
• Homework
• Product Descriptions
• How to design your product page and website for optimal conversions
• How to find awesome descriptions/Examples of awesome descriptions
• Product description template

Apps you Need and Why

Introduction to Facebook Ads

• Setting up Businesss Manager
• Setting up your facebook page and ad account
• Installing facebook App to set up Pixel and link accounts
• Pixels – Everything you need to know
• Overview of facebook campaigns
• ABO and CBO
• Facebook Advertising policies
• Set up API Tracking Events
• Facebook Feedback Scores

Preparing To Launch Your Ads

• How to find your target audience
• Preparing your Creative (video)
• How to write a Winning ad copy and Headline
• How to set up Creatives
• How to set up your facebook campaigns ABO
• Duplicating adsets and using existing posts – ABO
• How to set up your columns for data reading
• What to look for when testing products and key metrics (KPI-Key performance Indicators)
• Quiz
• Homework

Fulfilling Orders

• Negociate with suppliers prices with Bulk Orders and Find Back-Up Suppliers (LATAM ONLY)
• Que pasa si quiero vender productos que no encuentro en mi país?? (LATAM ONLY)
• Look for Local Agencies to ship products on your behalf with cash on delivery or build your logistics (LATAM ONLY)
• Sourcing Agent and Faster Shipping Times

Facebook Ad Scaling

• Should you scale or kill the product?
• When should you scale ABO?
• How to Scale? Vertical – Horizontal / ABO
• Duplicating adsets for faster scaling
• When should you use CBO to scale
• How to use BROAD Targeting on Adsets
• Quiz
• Homework

Retargeting Campaigns

• Who do we want to retarget and when?
• Creating Custom Audiences for Retargeting
• Ad copy for retargeting
• Setting up your retargeting campaign
• Quiz
• Homework

Lookalike Audiences For Fb ads

• When and How to Create LLAs
• OVERVIEW-Which LLA to Create
• How to create a LLA campaign
• Scaling with LAL
• Exclusions and When to use them
• Quiz
• Homeowrk

Maximizing profits with these strategies

Facebook ads advanced Strategies

7-Figure Pinteres Ads

• Overview of Pinterest Ads, (Understading the Machine)
• Create Your Pinterest Business Account
• Set up Payment method and settings
• Claim your Domain and IG Account
• Setting up Your Pinterest Tag
• How to make your Creatives
• Campaigns Launch Strategy for Pinterest
• Setting up your Campaings for Success
• Interests Vs Keywords
• Manual Biding Vs Automatic Biding
• How to Deal with rejected ads
• Scaling with Manual Biding
• Scaling With Automatic Biding
• Optimizing Adgroups
• Retargeting Campaigns
• Actalike Campaigns
• Keep consistency and Sales over time

7-Figure Google Ads

• Create Your Google Ads Accounts
• Creating and setting up your Google Merchant Center
• Feed Your Products to merchant center
• Import your reviews to merchant center
• Creating your shopping ads using 3 tier campaigns
• Negative Keywords and how to use them
• What KPIs to look for on Your ads
• When to increase or decrease your bids
• Scaling your campaigns

Build Your Own Brand

• When to Brand your products and Why?
• How to find a supplier for your product/s and Private label
• How to buy in bulk and Get samples.
• Protect yourself against scams.
• Shippinng From Overseas/ Custom Charges / DDP

Readmore about: Business & Ecommerce

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