Marty Marion – Intensive Positioning Training Program 2020
Marty Marion – With close to 40 years of experience as a principal and senior executive of two of the world’s largest advertising and marketing agencies (think ‘Mad Men’ in the heyday of advertising), and having consulted to and directed highly successful brand positioning, strategic planning and digital marketing programs for agencies and major brands in almost every niche, I have a unique expertise in brand positioning strategy that can make a huge impact on your bottom line. And I’m ready to share it now with you.
I am the author of The Positioning MatrixTM, the world’s first mathematical model for creating a Positioning Platform, and I virtually invented the science of applied de-positioning for advertising and marketing. I’ve been using this successfully for the benefit of my private clients for years, and now it’s available for you and your brand, consultancy or agency (and your clients too!).
What You’ll Learn In Intensive Positioning Training Program 2020
You’ll Learn To Create Higher Converting Ads at Lower Costs and Higher ROAS Than Ever Before:
Using Positioning Science, your ad headlines, content, images, calls-to-action and all message touch-points will reach deeper into the mind of your most highly qualified targets and actually compel them to take the actions you need them to take.
This reduces CPC (often by huge margins) and increases both CTR and conversions dramatically. The benefits run from Top-of-Funnel right through conversion.
You’ll See Insane Increases in Search Ranking, CTR & Conversion Rates:
I’ll teach you how to strongly and immediately reinforce and drive home your positioning AND de-positioning from search through the moment your targets hit your site or lander, and your conversion rates will absolutely increase.
When conversion rates increase, cost of acquisition goes down, AOV goes up, and you start the ‘stimulation’ and ‘retention’ phases much more quickly, increasing LTV significantly.
You’ll Close Higher Value Clients More Quickly Than Ever Before:
You’ll learn how to create your own Category Class to quickly establish that YOUR agency, brand, products or services will ABSOLUTELY solve your targets’ needs, resolve their pain points, and fulfill their desires… AND that your competitors can’t.
You’ll learn the most serious strategies and tactics to leave your competitors in the dust.
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